When it was announced that MCM Expo had sold their UK shows to US-convention brand leader ReedPOP, it was safe to assume that major changes would be coming up for the events in this country. Two shows in under the ReedPOP helmsmanship (October’s London, and this past weekends Birmingham) and we’ve got the word on the first major changes – and it’s a mixed bag of good and bad news, via a Tweet and Facebook post posted today.
Focusing on the positive for a second, the announcement says that the organisation will be ‘significantly growing and expanding’ the Manchester, Glasgow, Birmingham and London shows – no word yet on what those significant expansions could mean, whether applying to the Special Guest listings, invited brands, cosplayers or the Comic Villages. The first we’ll find out about that will be the first show of the new year: MCM Birmingham Comic Con, held at the NEC Exhibition Centre over the weekend of Saturday 17th and Sunday 18th March 2018.
As one window opens, another closes and indeed, three windows come to a close permanently: the announcement has shared the news that the Midlands (Telford), Liverpool and Northern Ireland shows will not be continuing, with all purchased tickets for the events to be refunded ‘in the next ten working days’ –
Our goal at MCM is to provide the ultimate pop culture experiences for our fans throughout the U.K. In order to deliver bigger and better events, brands, guests and entertainment for our fans we have made the difficult decision to discontinue the MCM Comic Cons in Telford (Midlands), Liverpool and Northern Ireland. We know that we have lots of incredibly passionate and dedicated fans in those regions and we want to sincerely thank them for all of the energy and support they have given to us and our shows over the years. Moving forward our focus will be on significantly growing and expanding the shows in Manchester, Glasgow, Birmingham and London. As these shows evolve into larger, more exciting pop culture experiences we hope that all our fans throughout the UK will continue to support us and join us at all of our shows in 2018.
Tickets will be automatically refunded within 10 working days.
As you can imagine, the news came much to the chagrin of many fans.
This is the wrong call, and a big slap in the face to people in those regions. Typical selling out to a bigger company followed by cannibalisation of services. For shame MCM, I expected better of you.
— Nathan (@Overlord_Anubis) November 21, 2017
Going to miss out on so many fans, congratulations for shunning on many of your loyal fans just to prioritise cons which are already big enough.
— Edward Humphries (@airsoftandchill) November 21, 2017
How the cancellation of these shows will affect the UK convention landscape is yet to be properly determined, with the possibility of companies like Showmasters and other organisers maneuvering to fill the voids left by these events. Also, as we’ve said, it’s going to be interesting to see how the other shows will actually expand – and, indeed, how London could get even bigger in the first place. Watch this space.
The tweet encourages fans to follow the Newsletters for the for shows announced to be expanding: it may be worth your while signing up for these Manchester, Scotland, Birmingham and London mail-outs for the latest updates. Better guests on the horizon? Bigger footprints? …more expensive exhibiting?
Thoughts? Opinions? Gripes, groans, conspiracy theories? Leave yours in the comments below…